about us
learn about Excellence Soccer touch
At Excellence Soccer Touch (EST), our Managed Services model is built on the belief that every club, school, and recreation department deserves a high-quality, development-focused and FUN soccer program—without the operational burden. We partner with organizations to design, implement, and manage complete soccer solutions tailored to their specific needs.
Make a difference
Our Core Philosophy
At Excellence Soccer Touch, we don’t just provide soccer programming—we become an extension of your team, delivering excellence in every session.
- Partnership-Driven Approach
We view every engagement as a partnership. EST aligns with your organization’s goals to deliver consistent, high-standard programming that reflects your community’s values and culture.
- Development at Every Level
From toddlers to teenagers, and from beginner players to competitive athletes, our curriculum is designed to meet players where they are and help them progress in a structured, enjoyable, and age-appropriate environment.
- Operational Excellence
From toddlers to teenagers, and from beginner players to competitive athletes, our curriculum is designed to meet players where they are and help them progress in a structured, enjoyable, and age-appropriate environment.
Make a difference
Our Core Philosophy
- Professional Coaching Staff
All EST coaches are trained, vetted, and continuously supported. We maintain high standards in both coaching quality and character, ensuring a safe and inspiring experience for all players.
- Education & Growth
We are committed to the long-term development of players and coaches alike. EST supports ongoing training and certification for our staff, helping elevate the standard of coaching across all partner locations.
- Scalable, Custom Solutions
Whether you’re a local recreation program, a private school, or a town club, EST provides flexible and scalable services—from seasonal clinics and after-school programs to full-year player development pathways.
Our Story
Founder & President of Excellence Soccer Touch
Coach Gio – Founder & President, Excellence Soccer Touch
Excellence Soccer Touch (EST) was founded in 2023 by Franklin Vega, known to players and families as Coach Gio, with a clear and passionate vision: to redefine youth soccer development by creating programs that are both educational and engaging — from the earliest stages of play through college-level competition.
With over a decade of coaching experience, Coach Gio recognized a growing need for structured, high-quality soccer programs that prioritized not only technical development, but also character, confidence, and joy. His work with players of all ages and abilities revealed a critical gap in toddler enrichment programs — a “gray area” where many activities lacked intentional teaching and relied solely on unstructured play.
Coach Gio saw that even children as young as 18 months are capable of learning meaningful skills when provided with the right mix of fun, structure, and purposeful engagement. This belief became the foundation of EST’s core philosophy:
Teach through play. Inspire through learning. Build a lifelong love for the game.
In addition to founding EST, Coach Gio played a key role in creating, managing, and structuring one of New Jersey’s most competitive private soccer clubs, helping it grow into a respected player development hub known for excellence at the regional and national level. His leadership and experience in both grassroots and elite environments give him a unique perspective on how to build programs that are developmentally sound, scalable, and sustainable.
Our Story
More Than a Soccer Program
What began as a small initiative in 2023 has quickly evolved into a respected and expanding organization. EST now serves families across multiple states and international locations, offering a wide range of programs — from toddler enrichment to college-preparatory training.
Under Coach Gio’s leadership, EST is built upon four key pillars:
- Development-First Coaching
A curriculum that prioritizes age-appropriate skill development, creativity, and long-term growth. - Holistic Player and Coach Education
Supporting not only player advancement but also professional development for coaches through mentorship and licensing support. - Inclusive Community-Building
Creating welcoming environments where children of all backgrounds can thrive. - Excellence in Everything We Do
Maintaining high standards on and off the field, in every session, with every coach, and for every player.
Our experienced team
Business Development Strategy & Senior Coach
